“Esaad” Card was launched on March 13, 2017, as a unique humanitarian community quality initiative, unique in its offerings, distinctive in its discounts, covering all sectors that cover the basic and desirable aspects of the cardholders’ lives. Thus, the initiative contributes to financial savings; in education, in health, in housing, in food catering, in restaurants, in amusement parks; in hotels, tourism, and travel; in shopping malls, and in everything that pertains to the family’s needs.
The Program Concept
General Directorate of Dubai Police always aims to promote employees Happiness due to its firm belief that employees’ productivity at work is strongly connected to their Happiness, which will in turn be directly reflected on Customers Happiness. Inspired by the vision and ideas of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, and Ruler of Dubai about Happiness when His Highness said:
”Happiness and Positivity is a lifestyle and Government Commitment and it is the true spirit that unites the UAE community”.
Building on this vision, we launch ESAAD Card, which is a creative tool to enhance Employees’ Happiness and aims to put a smile on their faces. It aims to improve quality of life and show appreciation to our employees by providing them with the best offers and discounts.
Source: https://esaad.dubaipolice.gov.ae/about-us
